Disney & Walmart Launch 'Rock Out Your Zone' Promotion
Disney.com and Walmart have created a unique online promotion tied to Disney's U Rock 2, a user generated content event that invites fans to create their own music videos set to songs from popular Disney artists and post their original videos on Disney.com. Targeted to tweens, teens and moms, 'Rock Out Your Zone'
(www.disney.com/rockout) is an integrated promotion created by Disney.com that brings together the music of U Rock 2 with Walmart's popular new teen home furnishings line, 'Your Zone.'
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